Potential Into Greatness


Our Mission

We believe wholeheartedly in the cannabis industry. We believe in the benefits for human health and development, and we believe in the resulting job creation and economic growth. We believe that the lifeblood of companies is capital, we seek to provide that lifeblood to our companies while creating an environment that is instrumental to their success.

We help cannabis businesses to grow, thrive and create a positive impact for our current and future generations. That is why we work to transform our companies into the industry leaders of tomorrow.

OUr unique advantage

Entourage Effect

EEC is the opposite of a passive investment group. We leverage our sector expertise, investment experience, relationship networks, proprietary research, and investment process, to identify and invest in high quality emerging growth companies across our target sectors. 

We set ourselves apart by taking an active role in adding value to the management teams of its portfolio companies.  Some in the venture capital parlance have called it a “Keiretsu”, as we are in the Cannabis industry, we call it “the Entourage Effect.”   The Entourage Effect in cannabis is a term used to describe a novel method of endocannabinoid regulation. It means that the compounds within the cannabis plant work in concert to create a sum that is greater than any of its individual parts.

This is the same strength we bring to our approach to investing in the burgeoning cannabis industry. We specialize in laying the foundation for the most ambitious cannabis companies of today to become the leaders of tomorrow. From early stage investing to acquisition sourcing, to strategy, to helping create exit opportunities, we believe in being the most valuable names our founders have on their cap tables. Using our own entourage effect, we bring together the acquirers in the space, service providers, and top talent, to help create an unfair advantage for our companies

Given our team’s extensive experience structuring billions of dollars in corporate and business development, and M&A transactions over the past 20+ years, we are more than capital allocators, we seek to bring the “entourage effect” to all of our investment activities.  We work with our portfolio companies to assist in structuring partnerships and collaboration both between our portfolio companies and with our expanded network within the industry with an eye towards positioning our portfolio companies for strategic exits. Our thesis has already been applied and tested as we have created some of the most innovative deals in the cannabis market.

The illegality of cannabis is outrageous, an impediment to full utilization of a drug which helps produce the serenity and insight, sensitivity and fellowship so desperately needed in this increasingly mad and dangerous world.
— Carl Sagan